diff --git a/changelog/overview.mdx b/changelog/overview.mdx
index e513dfc..4f24a25 100644
--- a/changelog/overview.mdx
+++ b/changelog/overview.mdx
@@ -4,6 +4,16 @@ description: Recent updates to Flipt, including new SDKs and other improvements.
 mode: "wide"
 ---
 
+<Update label="January 2025">
+
+## Flag Metadata
+
+Added support for metadata on flags in the Flipt UI.
+
+![Flag Metadata Example](/images/concepts/flags_metadata.png)
+
+</Update>
+
 <Update label="November 2024">
 
 ## Prometheus Analytics Storage
diff --git a/concepts.mdx b/concepts.mdx
index 688747a..60d4e68 100644
--- a/concepts.mdx
+++ b/concepts.mdx
@@ -79,6 +79,21 @@ Boolean flags can be configured with [rollout](#rollouts) rules to determine whi
 
 ![Boolean Flags Example](/images/concepts/flags_boolean.png)
 
+### Metadata
+
+All flags can have metadata associated with them. This metadata is stored in the Flipt backend and can be used to add additional information about a flag.
+
+Metadata is stored as a JSON object and is not used for evaluation. You can retrieve flag metadata using the [Get Flag](/reference/flags/get-flag) API.
+
+In the Flipt UI, metadata is displayed in the flag details section. The UI allows you to add, edit, and delete metadata and provides a more user-friendly interface for managing metadata by specifying key-value pairs and their data types.
+
+Currently, the following data types are supported:
+
+- Primitive types: `String`, `Number`, `Boolean`
+- Complex types: `Array`, `Object`
+
+![Flag Metadata Example](/images/concepts/flags_metadata.png)
+
 ## Segments
 
 Segments allow you to split your user base or audience up into predefined
diff --git a/images/concepts/flags_metadata.png b/images/concepts/flags_metadata.png
new file mode 100644
index 0000000..b4ce921
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