The repository contains code for the following paper:
Zezhen (Dawn) He and Vithala R. Rao (2024), "Methods for Causal Inference in Marketing", Foundations and Trends® in Marketing: Vol. 18: No. 3-4, pp 176-309. http://dx.doi.org/10.1561/1700000080
The repository contains two files:
- Python Code for generating simulated data.
- Stata Code for data analysis.